Indra name Oscar Díez as Country Manager for Mexico

20 September 2018 Authored by Consultancy.lat

Global IT and consulting firm Indra have named Oscar Díez as the new Mexican Country Manager. The appointment marks Indra’s intention to further expand its presence inside Mexico as well as throughout the region. 

Indra is one of the world’s leading technology and consulting firms. Whilst the firm specialises in proprietary solutions for the transportation and defence markets, among others, Indra’s presence in Latin America is particularly focused on digital transformation. The firm has over 40,000 employees around the globe as well as offices across 46 countries including 13 in the Americas.

The firm’s subsidiary Minsait – also headquartered in Spain with a network spread throughout Latin America – is the digital transformation and strategy consulting unit of Indra’s network. Oscar Díez has spent the past three years as the Director of Minsait in Mexico, tasked with building the firm’s presence throughout the country. Under his reign, Minsait has experienced higher growth levels than any other of Indra’s Mexican business lines.

Prior to joining Minsait in February 2015, the new Country Manager served with Spanish sales and marketing consulting leader Daemon Quest for ten years. In 2011, when Daemon Quest was acquired by Deloitte – and going on to become a core part of Deloitte Digital’s Spanish operations – Díez continued on as a Partner. He spent three years with the Big Four consulting firm before joining Minsait. 

Indra name Oscar Díez as Country Manager for Mexico

Diez’s elevation to Country Manager comes with a defined mandate: “Reinforce the company's competitive positioning, maximize growth potential and consolidate Indra as one of the leading companies in technology and consulting of the Mexican market”.

With over 20 years worth of experience in advertising, sales, strategy consulting and digital transformation across the Americas and Europe, the appointment is seen as the next logical step by the firm. 

He is responsible for the 2,500 plus Indra professionals spread across three offices including one in Mexico City, Querétaro and Monterrey. The firm established its presence in Mexico in the late 1990s and has since established one of three cybersecurity operations centers in the country. Furthermore, by 2016 Minsait had established itself as a key component of the Mexican digital revolution for both companies and institutions.

On LinkedIn, Díez said that he was grateful to his team who’d “helped [him] get here.” He will be replacing the outgoing Country Manager Julio Sánchez-Rico who will move on to be responsible for the firm’s international financial services business market – an area the firm is keeping a keen eye on – “with the purpose of reinforcing the competitive positioning and maximizing the growth potential of the company in the geographies and key clients.” 

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